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STORY OF PASHMINA Pashmina - derived from the Persian word pashm - is the term used for the downy undercoat of the pashmina goat, found mainly in the Himalayan region. The fabric is renowned for its luxury, warmth and exquisite softness. Owing to its superior quality and beauty, pashmina has been and continues to be one of the most coveted textiles of women for centuries.
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